Thinking

Branding, Press Release

QUO Calls for Change in Perception of Brand Thailand

BANGKOK, 2 February 2012 – A leading tourism brand strategist based in Bangkok has called for a "structural" change in the perception of brand Thailand. A new brand should better reflect the warmth and humility of Thai people, he said.  A... More

February 02, 2012 by David Keen

0

Comments

Advocacy

What social media can and cannot do for non-profits

An interesting article in THE ECONOMIST looks at the opportunities for fundraising through social media. Rather than looking at social media as a direct fundraising tool in itself, charities would be better to think of Facebook, Twitter, Linked In, ... More

January 09, 2012 by David Robinson

0

Comments

Research

What ever happened to Khao Lak, Thailand?

The Indian Ocean Tsunami of 2004 wiped out the sleepy coastal town killing thousands and all but scouring it from the Earth. But where is it now in terms of redevelopment and tourism? In October, 2011, QUO Keen conducted research in Khao Lak speakin... More

December 20, 2011 by Matthew O'Lemmon

0

Comments

Advocacy

GetUp!

GetUp! is an Australian non-government organization that campaigns online to give Australians a greater voice in political decision-making. It regularly emails supporters, now more than half a million, to sign petitions, turn up at rallies, write to ... More

November 30, 2011 by David Robinson

1

Comments

Press Release

QUO launches in India

QUO to be led in India by Advertising Guru Kamal Oberoi, and Communications specialist Caroline Rowe NEW DELHI, 22nd November 2011 – Today in New Delhi, CEO of QUO Global, David Keen, marked the launch of QUO in India. QUO is the world's first... More

November 22, 2011 by Press Office

0

Comments

Social Media

Google+ Business pages

Google+ has recently launched a business pages feature, a la Facebook pages - it even features a photostrip. Big names such as Pepsi and NASA have already set up pages. Currently in an early stage of its life, Google+ pages are simply like persona... More

November 16, 2011 by Than Rassadanukul

0

Comments

Advocacy

Hungry for video

Sir Ken Robinson, in the opening lines of his follow-up TED Talk in 2010, joked with his audience that people all over the world had "a hunger of videos of me." And right he was. Sir Ken's first talk, "Schools Kill Creativity", has been viewed a sta... More

November 10, 2011 by David Robinson

0

Comments

Idea

Creating paradise

On the Editorial Team, I deal with words. How they're spelled, what they mean, if "sweeping blue vistas" properly conveys what it's like to look out at the lulling waves of the South China Sea from a private balcony. It is difficult to describe perf... More

November 08, 2011 by Emma Rosenberg

0

Comments

next