Assessing the Changes in the Thai Tourism Landscape

17 November 2016

Thailand Tourism Forum 2016

Despite numerous challenges, Thailand’s tourist industry continues its impressive growth, with expectations of the country pushing past the 30 million international tourist arrivals mark within the coming year. Against this backdrop, one of Thailand’s most important travel industry events, the Thailand Travel Forum (TTF), returns for its sixth year to bring top hospitality leaders together to provide a clear picture of what is in store for the tourist industry in 2017.


With the topic of 'The Sharing Economy Meets the Land of Smiles', the event will focus on the major theme of change and consider how Thailand can adapt and position itself for long-term growth, how the next generation will reshape Thai hospitality and what needs to be known about Thai millennial travellers. The event will also analyse all the key travel statistics and market trends and how hotel companies can position themselves for profit.


QUO’s CEO, David Keen, is leading the discussion on Thailand’s regional destination brands. The session will look at how Thailand’s regions can develop unique brands of their own in order to attract the interest of potential visitors. David will be joined by Wichit Na-Ranong, the owner and Managing Director of The Slate Phuket; Tanes Petsuwan, Deputy Governor – International Marketing Strategy at the Tourism Authority of Thailand (TAT); and Mark Simmons, Marketing Advisor for the Phuket Hotels Association.


Date: Monday, 23rd January 2017

Location: InterContinental Hotel, Bangkok

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