QUO Creates a Visionary Design Brand

20 October 2016

STX

Award-winning landscape architecture firm Sitetectonix has a clear vision for the future. Looking to raise its profile internationally, Sitetectonix approached QUO with the challenge of refining its brand and communicate what it is all about. QUO supported the company with a new identity and range of communications tools that clearly express the company's vision and design expertise.

 

Led by a team of passionate directors with diverse experience and prestigious backgrounds, Sitetectonix creates highly inspired and dynamic spaces through a strong methodology and signature approach to design. However, the company knew that it needed to clearly convey this image to their clients and business partners.

 

After reviewing the company’s strengths and business objectives, QUO crafted a fresh brand culture that focuses on its visionary expertise in the field of landscape architecture. To better reflect this, QUO renamed the company ‘STX’, gave it a professional logo and visual identity and developed a unique tone of voice.

 

A new website (www.stxla.com) created by QUO’s digital team provides STX with an effective online platform on which the company’s design portfolio can speak for itself, selling the company through its signature design work. An image-rich website design lets the stunning visuals of the company’s projects take centre stage. Meanwhile, a professional brand video demonstrates STX’s characteristic approach to landscape architecture.